How to Turn a Simple Speech into a Full-blown National Issue, Tito Sotto Style.

1. Be a bearded, bigoted actor-turned-politician who decides to deliver a 'turno en contra' about a pressing national issue.

2. Cut short the speech due to emotional breakdown. (Optional, but will gain media mileage.)

3. Deliver speech in four parts to sound intelligent, comprehensive, and credible. Apply 'deconstruction of arguments of the opposing side'. Back up claims with outdated materials and do not cite sources.

4. Make sure NOT to provide transcribed copies of speech. In this case, netizens will do the work for you.

5. Netizens are an active and industrious bunch of people, also of sound judgment. Why should they believe everything a noontime show host has to say, so they'll check out the veracity of your claims with their self-transcribed speech.

6. Netizens hitting the jackpot.

7. And finding the pot of gold at the end of the rainbow.

8. Being a hypocrite, refute and vehemently deny plagiarism allegations on live TV. Make sure to belittle the bloggers while defending yourself.

9. Make sure it does not reach plagiarized blogger because if it does, hell hath no fury like a plagiarized blogger.

10. Make the staff play the scapegoat game. Make sure they make noise when they apologize. And irk once again the woman in number 9. (Screen cap source.)